MiTAC, Sharp, Cypress Sign MoU, entering Smart AV Market
MiTAC Information Technology’s subsidiary MiTAC Communication (hereinafter called “MiTAC”) entered into a distribution agreement with Sharp, an intelligent display panel manufacturer and Cypress Technology, an equipment manufacturer, officially becoming a distributor for professional audio-visual (AV) equipment and intelligent display panels. Through the expansion of product lines, MiTAC will develop towards intelligent AV solution provider for video integration, intelligent environment control, AV applications and commercial displays.
Tung-Shan Hsu , President of Cypress Technology, said at the signing meeting: “through the cooperation of 3 parties, the installation cases accumulated over the years can be shared to the distributor through MiTAC. MiTAC can also help Cypress Technology to deepen its market in Taiwan and be widely applied to different vertical markets, creating a win-win situation for both parties.
Kai-Chieh Chang, President of Sharp Taiwan, said: “Sharp is equipped with extensive knowledge in 8K technology and has been developing 8K+ 5G strategy for a number of years. The strategy is applied in 8 major living areas including: education, entertainment, sports, surveillance, arts, etc. The partnership with MiTAC and Cypress is impeccable, alongside our strong channel partners. Although the market is highly competitive, we are confident in creating more B2B market opportunities with our partners.
With over 30 years of experience in distributing voice communication products, MiTAC’s customers cover major companies and government agencies in Taiwan. Thanks to its wide-ranging experience in distribution and more than channels paved by over 100 distributors, MiTAC has accumulated a positive reputation and popularity in the communication industry.
“In response to the trend of AV communication era from voice, MiTAC has introduced AVAYA, Lifesize HD video conferencing system, and now with products of Sharp and Cypress, we are able to take the next step in video integration, intelligent environment control, AV applications and commercial display,” stated Dr. Yu-Cheng Ting, the chairman of MiTAC.
In the future, MiTAC will concentrate on the distribution of integrated communication products and the expansion of channels and will position itself as an “intelligent AV solution provider.” MiTAC will also continue to develop in the direction of Unified Communication as a Service (UCaaS), proactively expanding AV application in the commercial market.
In light of the post-pandemic era, the demand for remote medicine, teaching and corporate meetings has increased. As a result, the integration of the professional AV market will continue to thrive. The partnership between MiTAC, Sharp and Cypress will continue to develop alongside AV trends and launch the next generation of AV solutions. By taking this approach, products of the professional AV market can be integrated to be introduced to channels. Moreover, professional, intelligent AV integrated solutions and services that fully meet users’ demand are provided in the whole vertical market.
